Compact: "Auto-Newsdesk" as a new portal for mobile users

Now the Autoren-Union Mobilität has received confirmation from four sides: The analysis experts "Meltwater" and "Landau Medien" as well as the software "Konsole H" report convincingly high figures; the "Surveymonkey" identifies a high density of experts among users and their great satisfaction. The current data shows the full range of possibilities. The company is now starting from this leading position with a new strategy, a changed business model, a revised portfolio and a digital portal specifically for car fans: www.auto-newsdesk.net.

Walther Wuttke, Managing Director of Autoren-Union Mobilität GmbH, whose shareholders are its authors, puts it provocatively: "With our reach, we are more influential than all German-language car influencers combined, and that with journalistically clean reports." He adds: "In addition, our media currently serve around 120 internet and print media as a reliable and open source." Wuttke is particularly proud when he points out a third pillar of the information on offer: "If I'm right, our 'Auto-Medienportal' is currently the only specialist magazine of its kind with such a rapidly growing readership."

The network is launching its fourth title today. "Auto-Newsdesk" is aimed at readers and observers, not media makers or mobility experts. The new portal focuses on products and promotions, photos and videos for those interested in cars and is aimed specifically at mobile users of smartphones and tablets. (aum)